Nov 17
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How should you structure paid search accounts when your targets include both businesses and consumers? Columnist Justin Freid discusses how to develop an ‘overlap strategy.’ The post Creating a B2B and B2C overlap strategy appeared first on Search Engine Land
Original post:
Creating a B2B and B2C overlap strategy
Tags: bing ads, channel: sem, google: adwords, paid search column, search ads, search ads: general, search marketing
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